Overview
Swipe right for social change! You can join Girl Up USA’s She’s So Social campaign to train girls to be effective advocates and champions of change – all through the power of social media! Use your voice to power the issues that matter to you. Through skill-building workshops and She’s So Social awards, you will have the opportunity to engage with top women leaders in the country to leverage your digital advocacy skills and communicate with all audiences, enabling each of our voices to be heard and amplified in the digital space! You can turn your vision into reality with storytelling, creativity, and some content know-how! #ShesSoSocial

Join the 2024-2025 class of Youth Advisors for the She So Social Summit to learn how to effectively leverage social media to educate and empower others to take action on social justice issues that you are passionate about.
Arlie Shugaar is a video producer and digital strategist with 5 years of experience working alongside the digital teams at the White House, on Kamala Harris’ presidential campaign, and at the DNC. She attended college at American University, where she majored in Film & Media arts. She is from San Diego, and in her free time she loves to do yoga, cook, and listen to podcasts.
STATISTICS
According to Pew Research:
- According to a survey of over 5,700 people representative of the US adult population, the majority of adults under 30 say they’re online constantly.(2023)
- Nearly half of social media users were politically active on social media (2023).
- Over half of Americans say they get part of their news from social media sources (2024).
- Approximately 67% of Americans believe that social media is important for creating sustained social activism movements.
- 95% of American youth ages 13–17 use social media. (US Surgeon General)
According to the U.S. Surgeon General’s Advisory 2024, social media can benefit some youth by providing a positive community and connection with others who share identities, abilities, and interests. It can also provide access to important information and create a space for self-expression.
As discovered with movements like #BlackLivesMatter and #MeToo, social media has the opportunity to create online spaces where people come together and find support. Instances such as the Arab Spring and Occupy Wall Street showcase the global effect that can take place by sharing ideas online, such as massive gatherings that create unity for a cause.
RESOURCE PACKET

Get ready to take your advocacy to the next level! The She’s So Social – Social Media for Social Justice Resource Packet is your ultimate guide to building impactful, creative, and strategic social media campaigns. Packed with insights, creative tips, and real-life Girl Up USA club examples, this resource will help you amplify your voice and drive change online.
Learn How to Take Your Social Media Advocacy to the Next Level
AWARD WINNER
Our She’s So Social award winner is: Frances C!
See Frances C.’s Award Winning Content






